eCommerce Blog - Page 12

Working as a creative agency, every day we have to face a huge number of stereotypes about eCommerce. Maybe they deserve a dedicated website for them.

Website security is a key part of any eCommerce store. Since the stakes are higher, you need to do everything you can to protect your customers’ private data. Here are 5 ways you can keep your nopCommerce website secure and your customers’ private information safe.

If you are a manager, the chances are you write a lot. You receive and reply to numerous emails on a daily basis. They are mostly business related, so your writing needs to be on point, especially when communicating with your clients. Some managers think that their writing skills are not very important, but they tend to forget that they are a driving force behind an eCommerce company, and other people might get a wrong impression based on their poorly worded emails.

So you have invested time, effort and money in building a website and launching a new product, now what? Do you think, all you have to do is just sit and wait for all the cash to fly in?

Hate to break it to you but customers are not going to find your website and start buying your product if you are not doing anything about it after the launch. So, how to get from the first phase where no one knows you to the second phase of your first 100 customers who are willing to pay for your product (or service)? Here is a comprehensive list of a few tactics that can help you in getting your first 100 customers.

How can you tell your prospects what you do, describe your product’s features, and talk about your services on your eCommerce site?
You do all these with web copy—those written words on your website. It can be a few lines explaining your value proposition, brief notes on your About Us page, or hundreds or thousands of words on your homepage detailing why you exist.
Beyond telling your brand story, great copy helps your eCommerce business rank higher on Google and out-rank your competitors, generates more leads and increases your ROI. So you need to know how to write the perfect copy. Here are some tips to guide you.

Does any of your product descriptions tempt online shoppers to buy a product(s) from you? Or do you simply describe the product and let the customers decide if they want to buy that product from you or your competitor?

Instagram is a unique marketing tool in your arsenal, and you want to make sure you're using it. This photo sharing platform has millions of users all over the world, and it provides you the perfect space to share your product with them. Here are 10 tips that will help you improve your sales on Instagram and get noticed.

When it comes to having a powerful eCommerce business, one of the most important things you need is a good tool. There are tons of tools that you can utilize to help make your website run smoothly, and help you keep up with everything from the shopping that is being done to the services that your website provides. Remember that running an eCommerce website is a huge undertaking, and it takes in a lot of data from people all over the world. The right tools can make or break your business easily.

One of the most important things customers are looking for these days is not just a quality product, but also a great customer experience. People are tired of being pitched to by faceless corporate entities and are looking for brands which can connect with them on a more personal level. But, even if you have managed to sell your product or service, that doesn’t mean that you should stop providing a great experience for customers, especially when it comes to providing timely and accurate customer support.

When it comes to eCommerce, it is all about providing exquisite experience through appropriate and relevant website features, functionalities, layout, design and theme to generate more revenue. An online merchant understands the privileges of providing excellent user experience to his customers since it has a direct impact on sale than any other tactics such as product features, quality, advertising, and marketing strategy.