Why so much time, effort and money are being invested by many e-Commerce business owners on the design of the website? The answer is quite simple, to drive customers to conversions. One of the most critical things on an online store site is the homepage as that’s the first place where customers will interact with your online business.
We all have heard the famous saying “a picture is worth a thousand words” and it means that a good picture can easily tell a story and convey the meaning behind it. Just like this phrase, a homepage of an online store should have the power to tell your customers who you are, what you do and what you have to offer during their first interaction with the site. Any time, if your homepage fails to impress the online shoppers, they will go somewhere else to buy what they are looking for.
Here are a few key elements that you store site homepage must offer.