eCommerce Blog

Use As a Weapon: Best Word of Mouth Marketing Techniques that Will Boost Your Growth

Use As a Weapon: Best Word of Mouth Marketing Techniques that Will Boost Your Growth

Perhaps, sometimes you get really excited about something you’ve bought and tell your friends how good this thing is. Perhaps, sometimes you have a dinner at some restaurant and then tweet about it to let others know how tasty it was. In both these situations, you create a product of word-of-mouth marketing — the most natural type of marketing which implies simply sharing information with other people. Although it has some common features with viral marketing, WOM marketing uses other channels, and the information is shared exclusively by customers.

5 minutes read

nopCommerce Days 2018: Best Moments

nopCommerce Days 2018: Best Moments

November, 8-9. Shining Las Vegas, inspired attendees and great speakers with crucial topics. Two incredible days in a nutshell. We swear, we felt the atmosphere was electrified by the energy of all participants. We had months of intensive preparations and hard work and finally everything was done. Although it was our 4th annual nopCommerce conference, our emotions were just like first time we did it.

2 minutes read

10 Must-Know Tips to Maximize Social Media Contest Responses

10 Must-Know Tips to Maximize Social Media Contest Responses

If you are one of the over three billion people who use social media every month, you have probably seen social media contests offering all kinds of prizes. Contests are fun, and social media contests tap into our human drive to compete and win. But if you want to maximize response from your social media contest, you must plan extensively and implement in detail.

7 minutes read

4th Annual nopCommerce Conference: An attendees’ Experience

4th Annual nopCommerce Conference: An attendees’ Experience

This year I attended the 4th Annual nopCommerce conference and was admittedly excited about the location; the iconic and continuously alluring, Las Vegas. I sat in my purposefully chosen window-seat while I eagerly awaited the plane to fly over the historic views of Nevada and the Vegas Strip

5 minutes read

How to Find the Key to the Client's Heart: 6 Items You Will Always Benefit From

How to Find the Key to the Client's Heart: 6 Items You Will Always Benefit From

Finding the key to a client’s heart… it’s vital, yet at the same time, such a difficult thing to do! Exceeding client’s expectations can make the difference between getting the contract and not getting the contract, what are expectations? When a person uses the services of a company they have certain expectations of that company, and if they are disappointed, they will go elsewhere. So, how can you go about finding that elusive key to their hearts? Read on!

5 minutes read

Why your eCommerce Website needs a Mobile App

Why your eCommerce Website needs a Mobile App

With the continued growth of the tech industry, retailers have partaken in this trend and expanded onto custom application development for their eCommerce businesses and websites. This venture provides businesses with a stake in the thriving industry of mobile retail apps.

5 minutes read

Instagram tricks: how its algorithm makes marketing in eCommerce

Instagram tricks: how its algorithm makes marketing in eCommerce

In this post we’re going to see what makes Instagram tick. We’ll also see what’s the hubbub about the latest tweak in its algorithm and how to use the changes to your advantage.

5 minutes read

Improve your customer satisfaction with a better shipping strategy

Improve your customer satisfaction with a better shipping strategy

How many of you have been put off by a bad delivery experience?

Shipping your products is an integral part of both your customer’s delivery experience and running your online store. A shipping process which is executed smoothly can drive more sales as well as boosting your customer satisfaction. But an unprofessional or improper shipping strategy can also lead to customer dissatisfaction and drive them away from your online store.

5 minutes read

Common mistakes to avoid after you launch your eCommerce store

Common mistakes to avoid after you launch your eCommerce store

So eCommerce is in the boom and more and more people are launching niche stores. And with an open source software like nopCommerce which offers so many features out of box and has a great community of developers and enthusiasts alike to help with questions and customization, launching an eCommerce store can’t be any easier, faster and cost effective business.

5 minutes read

eCommerce marketing strategy: offline tools to drive eCommerce traffic

eCommerce marketing strategy: offline tools to drive eCommerce traffic

Google Analytics, email marketing, site optimization, landing pages, and call-to-actions buttons – these are among the most important elements of eCommerce marketing strategies employed by online businesses these days. You might be using them as well.

5 minutes read