Блог nopCommerce

Use As a Weapon: Best Word of Mouth Marketing Techniques that Will Boost Your Growth

Use As a Weapon: Best Word of Mouth Marketing Techniques that Will Boost Your Growth

Perhaps, sometimes you get really excited about something you’ve bought and tell your friends how good this thing is. Perhaps, sometimes you have a dinner at some restaurant and then tweet about it to let others know how tasty it was. In both these situations, you create a product of word-of-mouth marketing — the most natural type of marketing which implies simply sharing information with other people. Although it has some common features with viral marketing, WOM marketing uses other channels, and the information is shared exclusively by customers.

Время чтения: 5 минут

10 Must-Know Tips to Maximize Social Media Contest Responses

10 Must-Know Tips to Maximize Social Media Contest Responses

If you are one of the over three billion people who use social media every month, you have probably seen social media contests offering all kinds of prizes. Contests are fun, and social media contests tap into our human drive to compete and win. But if you want to maximize response from your social media contest, you must plan extensively and implement in detail.

Время чтения: 7 минут

How to Find the Key to the Client's Heart: 6 Items You Will Always Benefit From

How to Find the Key to the Client's Heart: 6 Items You Will Always Benefit From

Finding the key to a client’s heart… it’s vital, yet at the same time, such a difficult thing to do! Exceeding client’s expectations can make the difference between getting the contract and not getting the contract, what are expectations? When a person uses the services of a company they have certain expectations of that company, and if they are disappointed, they will go elsewhere. So, how can you go about finding that elusive key to their hearts? Read on!

Время чтения: 5 минут

Instagram tricks: how its algorithm makes marketing in eCommerce

Instagram tricks: how its algorithm makes marketing in eCommerce

In this post we’re going to see what makes Instagram tick. We’ll also see what’s the hubbub about the latest tweak in its algorithm and how to use the changes to your advantage.

Время чтения: 5 минут

Improve your customer satisfaction with a better shipping strategy

Improve your customer satisfaction with a better shipping strategy

How many of you have been put off by a bad delivery experience?

Shipping your products is an integral part of both your customer’s delivery experience and running your online store. A shipping process which is executed smoothly can drive more sales as well as boosting your customer satisfaction. But an unprofessional or improper shipping strategy can also lead to customer dissatisfaction and drive them away from your online store.

Время чтения: 5 минут

Common mistakes to avoid after you launch your eCommerce store

Common mistakes to avoid after you launch your eCommerce store

So eCommerce is in the boom and more and more people are launching niche stores. And with an open source software like nopCommerce which offers so many features out of box and has a great community of developers and enthusiasts alike to help with questions and customization, launching an eCommerce store can’t be any easier, faster and cost effective business.

Время чтения: 5 минут

eCommerce marketing strategy: offline tools to drive eCommerce traffic

eCommerce marketing strategy: offline tools to drive eCommerce traffic

Google Analytics, email marketing, site optimization, landing pages, and call-to-actions buttons – these are among the most important elements of eCommerce marketing strategies employed by online businesses these days. You might be using them as well.

Время чтения: 5 минут

How to prepare your nopCommerce site for GDPR

How to prepare your nopCommerce site for GDPR

Unless you have been living on a deserted island, you have probably heard about GDPR. The GDPR is one of the most comprehensive data privacy law till date and is bound to affect your online business (or company) if you operate or have customers within Europe. Every business is different, some of you might need more preparation than others to comply your nopCommerce site for GDPR. But, there is no need to panic. Here is a handy breakdown of what GDPR is, how it affects your online business and most importantly how you can prepare your nopCommerce site for GDPR.

Время чтения: 5 минут

Price information regulation PAngV

Price information regulation PAngV

In nopCommerce the PAngV (= price information regulation), which I also refer to as base price, is supported since some versions. The law itself also regulates other things such as the indication of value added tax, etc. - more about this later.

Время чтения: 5 минут

Top 6 e-learning trends in 2018

According to the Distance Education Enrollment Report 2017, published by Digital Learning Compass, more than 6 million students were enrolled in distance learning programs in the Fall of 2015. Take a moment to let that information sink in. 6 million students in a single semester. In 2015! The industry lacks specific information on the current state, but we may safely assume that those numbers are higher at this moment.

Время чтения: 4 минут