Since forms provide an efficient mean of communication between customers and store managers, they are necessary for any online store. Collecting customers' information is a crucial matter for online stores because these data make an interface between customers and store owners, and by analyzing these data, you will be able to make important decisions for the future of your business. Form Builder Plugin enables you to design and manage different and various forms, such as polls, surveys, and etc. A significant feature of this plugin is designing different forms for different groups of customers or for specific product categories so that you can collect your customers' information purposefully. For instance, you want to ask your gold customers visiting your shoes' page which color of shoes they prefer to wear. This information let you know the taste of your best customers.